Telemarketing/Call Scripting | Trade Show Management | Sales Lead Management | Callback Management | Sales/Marketing Campaign Management

Telemarketing/Call Scripting:
Telemarketing/cold calling can be one of the toughest jobs around. In order to be effective one must maximize the number of calls per hour while ensuring that all information harvested during the phone conversation is captured in a way where future data mining can effectively rely upon the gathered information. EXEControl uses user defined drop down script boxes and rapid update technology to ensure accurate and timely recoding of the collected information.

EXEControl's CRM Solution is completely configurable, and allows the user to display data in many formats.

Trade Show Management:
Trade shows can be quite profitable, however, the costs to attend the show usually is equally expensive. With the cost of floor space and all the required travel costs, one wants to make sure to maximize their time at the show. One creative way EXEControl can aid in this process is to identify who to invite to the show. EXEControl allows the user to enter the trade show location and a maximum distance from the show to target. The EXEControl CRM software will than go out to the Internet to get distances from the show location to the actual prospect/customer address locations. All locations within the maximum distance specified are added to a list. That list than can be pulled up on the following application screen. From this application screen the user then is able to broadcast emails, faxes and letters to the various companies inviting them to the show.

Sales Lead Management:
Often salespeople are working with many companies all in different stages within the sales cycle and all with different levels of opportunity. The key is to be able to classify these prospects/customers. Once these prospects/customers are classified it is important to keep a critical eye on those prospects/customers that have been identified as key accounts. EXEControl provides the ability to view the pipeline in a variety of ways. These screens can be used by an individual salesperson or can be used by a sales department to review what has happened during the past week/month/quarter.

Callback Management:
The EXEControl CRM master database contains a place to record callback dates for prospects/customers. Based upon the callback dates entered into the system, EXEControl will then automatically (usually daily) inform each salesperson as to the calls that they need to make that day. The methods by which the system informs the salesperson include: email, page, fax, report, an interactive call & update screen or any combination. Callbacks may be grouped, such as store location or sales office. The following is a sample screen used to manage callbacks.

Sales/Marketing Campaign Management:
In order to measure the effectiveness of any mailing or promotion campaign, accurate information as to whom the mailings went to is necessary. The EXEControl CRM software not only allows for rapid update of prospects/customers receiving mailings/promotions, it also can aid in the mailing process. EXEControl recognizes that the promotion might be a mailing, an email, fax, labels going to a mail house or any combination.